PRIVACY POLICY OF THE BALTIC-NORDIC SEO

 

This Privacy Policy describes how UAB Rocket Science Baltics (hereinafter referred to as “the Organizer”, “we”, or “us”) collects, uses, and protects the personal data of participants (“Participants”) of the Baltic-Nordic SEO Summit 2026 (hereinafter referred to as “the Conference”), taking place on March 19–20, 2026, in Vilnius, Lithuania, and online.

 

1. DATA CONTROLLER

UAB Rocket Science Baltics

Company code: 304847978

VAT number: LT100012747918

Address: Žeimenos g. 85, Kaunas, Lithuania

Email: info@balticseosummit.lt

Website: https://balticseosummit.lt/

Director: Simonas Naudžius

 

2. PURPOSES AND LEGAL BASIS FOR DATA PROCESSING

We process personal data for the following purposes: – Registration and management of participation in the Conference. – Issuing invoices and managing payments through Paysera. – Communication with Participants before, during, and after the Conference. – Marketing activities, including newsletters, only with the Participant’s explicit consent. – Documentation and promotion of the Conference through photography and video recording. – Ensuring security and compliance with applicable Lithuanian and EU regulations. The processing is based on: – Article 6(1)(b) GDPR — performance of a contract (participation in the event); – Article 6(1)(c) GDPR — compliance with legal obligations (accounting, taxation); – Article 6(1)(a) GDPR — consent (newsletter, marketing communications, image use); – Article 6(1)(f) GDPR — legitimate interests (event organization, communication, safety).

 

3. CATEGORIES OF PERSONAL DATA

The Organizer may collect the following categories of personal data: – Identification data: name, surname, company name, position. – Contact details: email address, phone number, billing address. – Payment data (processed by Paysera as an independent controller). – Image and voice data (photos, video, livestream footage). – Communication preferences and marketing consents.

 

4. DATA SOURCES

We collect data directly from Participants through registration forms on our website or via our payment partner Paysera. Additional data may be collected during the Conference (photos, videos, interviews).

 

5. DATA RETENTION PERIOD

Personal data will be retained only as long as necessary for the purposes for which it was collected: – Registration and invoicing data: 10 years (as required by Lithuanian accounting law); – Marketing and newsletter data: until consent is withdrawn; – Video and photographic material: for documentation and promotional use, up to 5 years unless consent is withdrawn earlier.

 

6. DATA RECIPIENTS

We may share personal data with: – Paysera (payment processing provider); – IT, website hosting, and communication service providers; – Video production and event organization partners; – The venue management company (for access control); – Public authorities, if required by law. All partners are bound by confidentiality and data processing agreements ensuring compliance with GDPR.

 

7. INTERNATIONAL DATA TRANSFERS

We do not transfer personal data outside the European Economic Area (EEA). If such transfer becomes necessary, it will only occur under GDPR-compliant safeguards (e.g., EU Standard Contractual Clauses).

 

8. PARTICIPANTS’ RIGHTS

Participants have the right to: – Access their personal data; – Request rectification, erasure, or restriction of processing; – Object to processing based on legitimate interests; – Withdraw consent at any time (for marketing or image use); – Data portability; – Lodge a complaint with the State Data Protection Inspectorate of Lithuania (www.vdai.lrv.lt). To exercise these rights, contact us via email at info@balticseosummit.lt.

 

9. IMAGE AND VIDEO RECORDING

The Conference will be photographed and recorded for documentation, reporting, and promotional purposes. By attending in person or joining online, Participants consent to the use of their image and voice by the Organizer. This includes publication on social media, websites, or marketing materials related to the Conference. Participants may withdraw their consent at any time by contacting the Organizer via email.

 

10. MARKETING COMMUNICATIONS

Participants may subscribe to the Organizer’s newsletter to receive information about future events and educational materials. Subscription is voluntary and based on consent, which may be withdrawn at any time by clicking “Unsubscribe” in received emails.

 

11. DATA SECURITY

We implement appropriate technical and organizational measures to protect personal data from unauthorized access, alteration, disclosure, or destruction. Access to data is restricted to authorized employees and partners only.

 

12. UPDATES TO THIS POLICY

The Organizer reserves the right to update this Privacy Policy to reflect changes in data processing practices or legal obligations. The latest version will always be available on the official event website.

 

13. CONTACT INFORMATION

For questions, requests, or complaints regarding data protection, please contact:

Email: info@balticseosummit.lt

Address: Žeimenos g. 85, Kaunas, Lithuania